Sogo Mobility has announced the appointment of Tom Brookbanks as its new head of leasing.
Brookbanks is said to bring more than a decade of experience in fleet and mobility, having previously held senior roles with Kinto UK, Vauxhall, and Babcock International. He most recently worked for Alphabet GB.
In his new role, Brookbanks will be tasked with ensuring Sogo’s fleet strategy is aligned with customers’ current and future mobility goals, as well as overseeing customer satisfaction and operational delivery. He will also be tasked with optimising the company’s leasing operations to meet rising demand for flexible and sustainable mobility solutions.
Brookbanks said: “Sogo has built a strong reputation for innovation and customer focus. My goal is to ensure our leasing operations continue to evolve in line with customer needs and the wider shift towards more dynamic and sustainable fleet models.
“I’m excited to join a team that’s redefining how businesses approach vehicle leasing.”
Brookbanks’ arrival follows the recent launch of Sogo’s Dynamic Leasing product, a flexible model that allows businesses to adjust contract terms in line with changing fleet requirements, market conditions and tax structures.
Sogo Mobility managing director Chris Joyce said: “Tom’s appointment marks another important step in strengthening our leadership team as we scale up.
“His experience across major fleets and OEM partnerships will help us deliver even greater value to our customers and ensure our operations are aligned with their long-term goals.”
