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Feel the force?
Finally, it makes sense to adopt a carrot rather than stick approach with telematics. Don't make drivers feel forced into it - go for a positive approach from the outset and you're far more likely to see results that benefit everyone involved.
"If employees are given encouragement they will often be keen to tell their colleagues, but if they are given negative feedback they will usually keep it to themselves," says Margerison.
"By creating a culture of positive reinforcement, the good guys will give their fellow drivers something to aspire to and it can create an atmosphere of healthy competition.
"Schemes designed to improve driving style, incorporating KPIs and performance benchmarks, could be incentivised to provide drivers with even greater encouragement to buy into the technology. The drivers with the best mpg might be periodically rewarded with cash, shopping vouchers or even just an award acknowledging their efforts."
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