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The snow's arrived. And as we sit watching the weather reports, then look out of the window to assess how severe it really is, we find there are two types of driver - divided only by attitude.
The ones that decide to stay at home and the ones that decide to go for it.
A colleague of mine was in the latter category. Deciding he needed to get to work, it cost him a new bumper and grille on his Mercedes when he slid gently into another vehicle on a roundabout.
I also helped a lady in a BMW who was stranded outside my house. Her car was at an angle across the road and she was stuck.
As I helped to push her out I joked that she must be a heart surgeon for it to be so important to get to work.
She sheepishly admitted that she was an accountant, but her friend in the car with her said "We're both very committed accountants."
So here we have two scenarios where employees have decided to head out in the snow; one has had a costly knock and the other is struggling to stay on the road.
Then we have those who are guaranteeing that they will not be involved in an accident by staying at home; in many cases being able to work from home too due to the wonders of those inventions known as phones and the internet.
It is attitude that causes a driver to decide how closely they follow the car in front, whether to overtake or not when visibility is poor, whether to wait and allow another driver to come down a narrow lane or proceed and squeeze past, whether to drive when they feel ill, and whether to set off when the weather conditions are unsuitable.
The upshot is that by changing attitude, drivers will have less accidents.
They'll be safer, pose less of a threat to other road users and save their employers a lot of time and money dealing with bent metal.
Changing attitude can be done online or through key messages posted around a company, tagged onto emails or through driver education sessions at company meetings.
In summary, you can reduce accidents without drivers ever having to spend time with a defensive driving instructor. In fact, changing attitude can be done at hardly any expense at all.
So, which of your drivers ventured out in the snow the other day? Maybe they are the ones to focus on first!
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