Ashley Sowerby's blog: 11 August - Taking the EV plunge
11 August 2016
Regular readers may remember that a couple of months ago I took the EV plunge with the delivery of a Tesla Model S as my company car.
So how is it going? Frankly, I love it.
From behind the wheel, the adaptive cruise control is a genuine stress-buster; the one pedal driving technique encourages you to read the road a bit further ahead and avoid using the brakes unnecessarily; and the absolute quietness of the drivetrain never fails to impress.
And the range question? It has proven to be a non-issue. Every morning I wake up to a full charge and when I have to stop and plug-in on longer journeys, it takes barely any longer than a normal comfort-and-coffee break at a motorway services.
Really, there is only one downside - the price. Although I am seeing many more Tesla Model Ss on the road, this will never be a mainstream company car.
However, that is why it is so interesting that there are now 400,000 deposits in place for Tesla's new Model 3, a full year ahead of the first deliveries.
I believe this is where the EV concept could really start to take off in the core fleet sector. A car suited to the mid-sized executive sector, half the price of the model S? To my mind, developments like this could potentially change a large swathe of the fleet market.
Tesla has also announced plans for a small SUV, pick up and van, meaning that it could be competing in all kinds of key fleet markets within the medium term. Also, of course, it is not just about Tesla - more established car companies are increasing their own commitment to EVs.
Chevin recently became a Go Ultra Low company: This means we've committed to ensuring 5% of our fleet is electric by 2020. As my experience shows, the technology is already here, it is just a question of making it available to as many fleets as possible.