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AA acquires Drivetech

Date: 07 July 2009

Drivetech chief executive Jim Kirkwood

The AA has purchased driver training specialist Drivetech. The firm will become a separate arm of the AA Group with immediate effect following the acquisition for an undisclosed sum.

Drivetech managing director Jim Kirkwood will remain in his current role, reporting into AA Services chief executive Andrew Strong, though Drivetech founder and chairman Chris Howell steps down from the board, but will continue to play a part in future strategy and promotion of the business.

"This is yet another important step in the development of the Drivetech business," said Kirkwood. "With nearly 20 years practical experience behind us educating and training experienced and more recently young drivers, we are delighted to join with the AA to create a new formidable business focused on delivering road safety education that makes a difference.

Drivetech said the acquisition will allow the company to continue and develop its growth plans backed by the AA's brand and resources, and that it is "business as usual" for customer.

Andrew Strong, CEO AA Services, said: "The AA is delighted to be linking up with Drivetech who is one of the leading fleet risk management and driver education companies. By combining forces and considerable road safety knowledge, we believe that our efforts will have a great impact on road safety. Together the AA and Drivetech can become the leading player in promoting practical road safety in the UK."