Kwik-fit: new card for fuel, tyres and breakdown services
22 April 2013
Kwik-Fit has launched a new fleet purchasing card that will allow corporate drivers to buy fuel at some supermarkets as well as pay for AA breakdown services, parking at 260 NCP sites, and a range of tyres, MoTs, exhausts, servicing and other work at Kwik-Fit.
Called Drive, the card has no charge, and can be used in Tesco and Morrison filling stations, with Kwik-Fit Fleet boss Peter Lambert revealing to BusinessCar that he is also hopeful that Sainsbury's will be added in the near future.
It is provided by Fuel Genie, which Kwik-Fit has already been using itself for the past four years on its van fleet of mobile technicians.
The car will replace the previous Kwik-Fit Business Drive that has existed since 1996 and includes access to the Allstar network of filling stations.
"There is no card fee, 45 days credit and absolutely no service fee, something that's very topical at the moment," said Lambert, referring to Allstar's decision to introduce a £2 fee on every Allstar Fuelcard transaction (click here for more).
"It's an amazing reaction we've had - people are desperately looking for an alternative."
Drive launches in June, with Lambert hopeful that all current Business Drive customers - 1700 businesses and 34,000 cards - will migrate across. Business Drive will overlap with Drive for a couple of months to help the switch.
"We hope Drive will launch with the same sort of numbers, though now the original numbers look conservative, given what's going on with the market leader," said Lambert.
At present, glass cover and replacement car procurement aren't being carried over to the new card, which Lambert said is as a result of customer feedback.
Kwik-Fit Fleet's director said online authorisation and flexibility will be important to the new card, especially regarding fuel purchase, where he said Allstar's "antiquated" system was difficult to extract data and authority processing from.
The new Drive card will allow users to set separate limits or buying authorisations for different cards on the same account, and purchases outside the limit provoke an automatic text message or email to complete the authorisation process.
There will also be access to fleet management facilities and data.
Lambert claimed the switch to supermarket filling stations was a positive one, despite the fewer number of eligible outlets.
"Organisations are already encouraging drivers to fill up at supermarket to save money, some people on the Allstar card are still using motorway service stations," he said.
"A lot of companies are looking for ways to take cost out of running vehicles, and this is another way to do it." He claimed Kwik-Fit research found that 80% of fuel transactions are within five miles or either a Tesco or Morrisons.
"We are creatures of habit and it encourages good business practice," he declared.