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Fleetondemand appoints executive chairman

Date: 26 November 2018   |   Author: Sean Keywood

Fleet and mobility tech firm Fleetondemand has named Andrew Cope as executive chairman.

The appointment follows a recent £5 million investment by Business Growth Fund, which acquired a minority stake in the firm.

Cope previously steered vehicle leasing company Zenith through five private equity buyouts between 2003 and 2014.

In 2015 he was instrumental in the sale of FMG to Redde Plc, four months after buying the firm in a backed management buyout.

Also in 2015, he invested alongside Endless and acquired Essential Fleet services, merging it with Go Plant in 2017. 

His appointment comes at a time when Fleetondemand is experiencing significant growth, in particular with the rollout of its Mobility-as-a-Service platform, Mobilleo.

Cope said: "Sometimes every once in a while, opportunity's come along that you have to get involved in. 

"For me, being asked to invest in and be part of the Fleetondemand story following the recent BGF investment was just one of those moments.

"Having known [chief executive] Justin Whitston for many years and watched with real interest and admiration the development of the company, the chance to become chairman at this ground-breaking juncture in the history of the company, especially with the recent launch of the Mobilleo platform was a real honour."

Whitston said: "Following our recent investment, the creation of a world-class executive board was paramount to our strategy. 

"Andrew has an unrivalled track record in his field and we are incredibly excited about working with him to drive the future success of our business.

"With the support of BGF and Andrew, we will be able to ramp up engineering and product development and rapidly accelerate our sales strategy in the UK and pan-European launch in 2019.  

"It's a hugely exciting time for the business and we all look forward to working together to achieve the company's growth potential over the next three years."