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DS and Citroën get new CEOs

Date: 15 January 2020   |   Author: Illya Verpraet

Effective today, the CEOs of DS and Citroën, Yves Bonnefont and Linda Jackson, are being replaced by Béatrice Foucher and Vincent Cobee, respectively. Both report to Carlos Tavares.

Linda Jackson, who has been Citroën CEO for the past six years, will lead a study to clarify and support brand differentiation within a brand portfolio. Vincent Cobee, who was Mitsubishi's head of production until April 2019, replaces her.

At DS, the current deputy CEO, Béatrice Foucher, replaces Yves Bonnefont as CEO. Bonnefont will lead a study on potential synergies within a portfolio of brands.

The timing is certainly interesting, given the planned merger between PSA and Fiat-Chrysler