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First members join AFP dealer scheme

Date: 23 March 2022   |   Author: Sean Keywood

Marshall, Inchcape, and Sytner have become the first three major motor retailers to sign up to the Association of Fleet Professionals' (AFP) new Dealer Standard.

The 28-point accreditation, which was launched at the end of February, is designed to ensure fleet vehicles are delivered in excellent condition to end users, who should also be shown the fundamentals of how to operate the vehicle, and given courteous treatment.

AFP chair Paul Hollick said: "We've been very pleased with the initial response to the launch of the Dealer Standard and to have three such large and well-respected motor retailers become part of the initiative so quickly is very gratifying.

"Our intention was always that the standard should become used right across the industry by all dealers that work with fleets and the commitment of these organisations represents an excellent start towards that objective."

Hollick said that a number of other major dealer groups were also interested in joining the scheme, and their names would be announced as they signed up in the coming weeks.

He continued: "Furthermore, we are also talking to a number of vehicle leasing companies who are keen on making the standard part of the obligations of their preferred dealer supplier networks, which would create substantial additional momentum."

Marshall was part of the consultation process when the AFP was drawing up the Dealer Standard, and its head of corporate sales Zoe Lawson said: "From the outset, we believed that this was an excellent idea that would help to ensure that fleet customers across the motor industry received an excellent level of service and we're very happy to now be part of the scheme following its launch."