Fleet management brand Webfleet has announced the appointment of Alex Crane-Robinson as its new regional director for the UK and Ireland.
Crane-Robinson is said to bring more than two decades of senior leadership experience in the fleet management, SaaS and IoT sectors, and was most recently EMEA director at Quake Global.
He succeeds Beverley Wise, who led Webfleet in the region for eight years.
Crane-Robinson said: “I am excited to be joining Webfleet at such a pivotal moment in the fleet industry.
“As businesses navigate the transition to smarter, more sustainable and more connected transport solutions, Webfleet’s technology and expertise put it in a unique position to deliver real and tangible value.
“I look forward to working with our talented team and partners to further strengthen our presence in the UKI market.”
Webfleet Europe vice president Annick Renoux said: “Alex brings a wealth of experience in building growth strategies and partner ecosystems across EMEA.
“His leadership and industry knowledge will be invaluable as we continue to innovate – including through the use of AI to deliver greater efficiency and safety for fleets – and help our customers adapt to an evolving mobility landscape.”
