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TR Fleet: Aiming big by serving small
Date: 06 June 2013
But the big thing from Boyd's perspective is that the entire Drive Secure system is built into the fleet management agreement, so for three- or four-year leases the risk management obligation is rolled in. "I'm passionate about ensuring fleets have a long-term commitment that's not led by budget constraints so they have a safer fleet for the next three or four years," she says. "Drive Secure is appropriate to any size of the market, including smaller companies that don't understand their responsibilities."
Ewen agrees: "Even if you've only got 10 vehicles it's still someone's problem, someone's headache.
"It's simple - it's about understanding the audience and what will help them be safer, and what will help the fleet manager show they are safer."
"It's about going back to basics. I can't believe that as an industry even the fleet management companies are not engaging with things like making sure tyres are roadworthy and that the driver can see," declares Boyd, explaining that she is finding the HR department is the first on board as they understand the risk management requirements on a business.
"I'd like to think that we feed a bit of the market that no one caters for. I couldn't find it," Boyd concludes. "The fleet manager has changed and suppliers need to understand that."
