Fiat Connects with Hertz car share scheme
01 September 2010
Fiat Group is supplying 170 cars to the Hertz Connect car-by-the-hour programme. The mix of Fiat 500 and Alfa Mito models will become the key cars in the Connect fleet, as Hertz looks to develop the scheme from its London base out into other areas.
"The Connect arrangement fits very well into our fleet strategy and is a high-profile, exciting deal," says Andrew Humberstone, managing director, Fiat Group Automobiles UK and Ireland.
"We are extremely excited to have formed this exclusive alliance with Fiat for our car sharing club offer in the UK," said Bob Stuart, senior vice president of global sales at Hertz. "The addition of the Alfa Romeo MiTo and the expansion of our Fiat 500 fleet really demonstrate Connect by Hertz's commitment to transforming the way we travel in the city.
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